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The #CharityShakeOff – An update


A quick follow-up on the Great Charity Shake Off from Kirsty Marrins

The #CharityShakeOff.

Loved the idea behind the campaign and think something interesting has come out of the initial numbers.

Macmillan received 191 votes and generated £1.69 per vote.  RNLI received 175 votes and generated £2.31 per text.  Mencap received 27 votes at £3 per vote.  As Kirsty has pointed out in the comments, I suspect there is an element of getting what we ask for in our fundraising messages as RNLI simply asked for more via specific amounts…

What do you think?

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